May
16th
To really make it to the next level, you ultimately need to either have quite a substantial amount of investing income, or you need to learn how to scale your campaigns.
If you’re not familiar with what scaling a campaign even is, it’s essentially starting a campaign and testing it so specifically that you essentially have a firm understanding of how much money you’ll make from investing x amount of dollars.
For instance, say you were running a teeth whitening campaign. You split-tested and tweaked it until you were blue in the face, ultimately realizing that for every $100 you invested in PPC advertising, you made $140-ish in conversions.
Now, as long as you had a line of credit or a loan resource, you could essentially multiply the amount you were spending on advertising by ten, practically ensuring that you’d make about $1,400 on your initial $1,000 investment. It’s quite simple, but you really need to get a very firm and long-term idea of how much — on average — you can expect to make for x amount of dollars invested.
The best way to make sure you have a good firm idea of how much money you can make on x amount invested is to split-test several different landing pages, conversion link locations, different banner ads, content copy — the works. Split-testing your PPC ads would also be a good idea since targeting a certain type of consumer could have a drastic effect on your ultimate ROI.
As always, if you have any questions, comments or concerns about scaling your campaigns, please contact your affiliate manager or even Envyus Media head Brian McLevis. Everyone here is fully willing and capable of not only just helping you out with scaling your campaigns, but also practically any other you need help with.
So don’t be afraid to ask if you’re not sure about a certain campaign or something much more important like scaling. That’s what we’re all here for — so utilize your resources wisely!
May
15th
Hot Off the Envyus Press: Presenting BingoCafe UK!
What’s up everyone. Can you believe it’s that time of the week already? That’s right, it’s everyone’s favorite weekly new CPA offer recap, Hot Off the Envyus Press!
This week, we’ve got quite the promising batch of offers for you — all consisting of varying types of campaigns from the UK’s favorite online bingo brand! If that doesn’t get your loins-a-stirring, then I seriously don’t know what to tell you. But we’re going to get right into the offer breakdowns straightaway, so here we go!
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BingoCafe UK – Link Version (UK) // Payout:$6.00
—> Preview: http://www.bingocafe.com/offer/20.aspx <—
BingoCafe UK – Link Version – Paid Action (UK) // Payout: $90.00
—> Preview: http://www.bingocafe.com/offer/20.aspx <—
BingoCafe UK – Pop Version (UK) // Payout: $6.00
—> Preview: http://www.bingocafe.com/offer/20.aspx <—
BingoCafe UK – Pop Version – Paid Action (UK) // Payout: $90.00
—> Preview: http://www.bingocafe.com/offer/20.aspx <—
* * * *
Essentially, with these offers you can earn $XX for a FREE registration or $YY for a sale — with the $YY, obviously, being substantially more considering how much more difficult it is to initiate an online sale of this sort. As already stated above, BingoCafe is the UK’s favorite online bingo brand, supplemented with an extremely aggressive sign-up strategy promotion for new players.
Said new players get a FREE £10 — with no deposit or credit card details required. This is in addition to a 300% match bonus on players 1st overall deposit to earn your CPA-style commission. I know, it sounds too good to be true, but it’s not and the time is ripe to get running this amazing offer before everyone else goes ahead and grabs all your potential users.
Again, you can either utilize the no deposit offer (with an understandably lower payout of $6.00) or the deposit style offer in which you can earn $90+ per commission depending on whatever your user deposits.
It doesn’t take a rocket scientist to realize that these offers have a lot of potential and even better payouts. So you know the drill. Go and apply for them and subsequently hit up your Affiliate Manager with a kind, kiss-ass-y message requesting his assistance in speeding up the approval process. And viola! You’ll be all ready to run these fantastic new UK bingo offers in no time!
So what are you waiting for? Stop reading this right now and go and apply for these BingoCafe UK offers immediately. Or at least, do this if you’re interested in making obscene amounts of money, that is.
Until next time, do work!
May
14th
One of the most stressful things for new affiliates is choosing which of what seems like a vast metric ton of different offers. There’s just so many and, if you’re just starting out and don’t know what kind of niches and offer types you do well with, you really have no idea where to start.
You hear a lot of these types of tip pieces suggest to go with the best converting offers or the highest payout ones. Which, in their own right, is sound advice for sure, but if you’re not entirely sure how to compare completely different offer conversion percentages or differentiate between a high-paying offer with a relatively easy conversion point as opposed to a difficult one — well, like we said — it’s extremely difficult.
Thankfully, we’re here to offer you advice on the topic in today’s article. Namely that you shouldn’t worry at all about choosing the “right” offer and, instead, should just choose a bunch of different ones at random. Try them all out — being sure to split-test absolutely frigging everything in each of the respective campaigns — and see which ones work the best. Over time, you’re going to realize what kinds of offers you personally do well with and which you don’t.
While everyone is different in everyday life, this rings true even more so for affiliate marketers. Some are naturally adept at creating a website based on an offer type, SEO’ing it and then customizing it with offers they’ve tested out and are doing well. Still others are PPC prodigies and can naturally write ad copy like they’ve always been meant to do it their entire lives. You may feel like you don’t have any natural online marketing talents, but you do. Everyone does.
Fortunately, the best and probably fastest way you can discover these talents is to try out absolutely everything. Not only will you get a bunch of offers that are currently doing well for you at the moment as a result. Which, as you’ll remember, is exactly what you were hoping to accomplish by reading this article originally.
Good luck, though and don’t worry about things like this too much. As always, if you have any questions or even want a few top-converting offers to start out your offer list that you’re going to run, please do not hesitate to contact your friendly neighborhood Affiliate Manager. That’s what he’s there for, after all!
May
11th
It hit me today that I’ve become infinitely more patient than I used to be many years prior. It’s not something that I consciously worked on or anything. It just kind of happened because I had two kids and having kids kind of forces you to start having more patience whether you want to or not.
Anyway, while reminiscing earlier today about my new-found level of patience (while waiting patiently behind some jackass buying like 43 frigging lottery tickets, mind you!) it hit me that having patience in the CPA marketing game is just as important as having it in everyday life. Think about it. Campaigns don’t begin making money overnight — at least unless you’re popping ADD medication and pulling all-nighters like a frigging madman.
Having patience while building your campaigns from the ground-up and — perhaps most importantly — split-testing the absolute most amount of variables and factors is only going to mean good things for you down the road. So as much as we stress that you work on improving your productivity and time management skills on here, it may very well be just as good idea to work on your patience as well.
Mind you, I’m not privy to many ways to do so save for going out and having some kids of your own. But a quick Google search on the matter revealed there’s all sorts of sites out there dedicated to this very topic. So don’t be lazy. Go and see what you can do to improve your patience and hey, while you’re at it why not research improving your productivity and time management skills as well?
None of us are perfect and we all need to work on one thing or another. So be honest with yourself and really take a step back and think about what aspects of your personality and work-ethic you need to work on. At least from the perspective of which areas will help you the most in your daily online marketing endeavors.
Good luck and have a safe, productive weekend!
May
10th
Ad Copy Word of the Week: Egregious
Possessing a broad and diverse vocabulary is indeed beneficial to online marketing in many different mostly-obvious ways. But it’s especially beneficial to your ad copy creation and pretty much anything where you’re writing something to a consumer — a potential conversion. And since your campaigns all start and end with ad copy, it would likely be a good idea for you to work out your lexicon/vocabulary muscles every now and again so that you’ll have a vast plethora of different words to utilize during any conceivable ad copy creation situation.
See all those crazy words I just used? That’s what you should be going for. But most importantly, actually know what they mean and not just use them to make yourself sound smarter.
As a full-time copywriter and vocabulary dork of the highest order, I have a constantly expanding list containing my favorite words. Some I just like the sound of while others are just useful to know how and when to say.
Egregious has been one of my favorite words for years. And you’ll likely understand why when you read its definition below.
Much props owed to the ridiculously useful and bookmark-worthy Thesaurus.com:
Main Entry: egregious [ih-gree-juhs, -jee-uhs]
Part of Speech: adjective
Definition: outstandingly bad or reprehensible; outrageous
Synonyms: arrant, atrocious, capital, deplorable, extreme, flagrant, glaring, grievous, gross*, heinous, infamous, insufferable, intolerable, monstrous, nefarious, notorious, outright, preposterous, rank, scandalous, shocking, stark
Antonyms: little, minor, secondary, slight
* = informal/non-formal usage
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